La Española

This brand of cereals asked us to come up with a totally new brand name as part of their product line. It needed to embrace not only its Spanish heritage but also Italian. Afterall Polenta was immortalized in Italy. Rapi Ñola goes straight to the point. Bold Italian Green, Red and white that transports anyone to Italy when opening the packet.

ClientLa EspañolaCountryArgentinaServicesBranding, Packaging